Our inventions don’t bite!
Hobby chefs are constantly hunting the net for sophisticated cooking tips. Vital inspiration comes in the form of food bloggers and YouTubers. At IFA 2015, De’Longhi had the newest products of its three premium brands checked out by influential chefs and back-bloggers. They tested the new products and received valuable tips from Johann Lafer, as well as food stylist and chef Christian Senff on professional serving. The blogger workshop was a win-win situation for guests and hosts. A double win: The bloggers gained new input for the work on their websites and could showcase their skills. It was an exuberant kitchen party.